P01 · Premium Bar · Vietnam
Barbie Bar
Premium hostess bar in Japantown, Ho Chi Minh City. Audience built before a single post went live; opening night sold out.
Open case study →Market · Ho Chi Minh City, Vietnam
Ho Chi Minh City.
RagingMonk works on the ground in Ho Chi Minh City, Vietnam, in both English and Vietnamese. Barbie Bar, a premium bar in the Japantown district, was built there from naming and brand concept to a sold-out opening.
Where we work
On the ground.
On-the-ground relationships for concept, contractor briefing and quality assurance. We work in English and Vietnamese, which matters more than it sounds when a fitout decision needs answering the same day.
The ventures
What we built here.
Delivered
What Barbie Bar needed.
- 01Naming & brand concept development
- 02Visual identity & logo system
- 03Social media strategy & content direction
- 04Pre-opening influencer & community campaign
- 05Staff styling brief & brand standards
- 06Interior art direction support
- 07Ongoing monthly content management
- 08Photography & video production
Services
What we do here.
Ready to start?